National Jelly Bean Day

The story

Jelly beans, first mentioned in 1861, became synonymous with style in the 1920s and evolved into a cherished Easter treat in the 1930s due to their egg-like shape. Brands like Jelly Belly, known for innovations like the Bean Boozled challenge and Bertie Bott's Every Flavor Beans from Harry Potter, have sustained the popularity of jelly beans in American confectionery. The origin of National Jelly Bean Day is linked to Boston confectioner William Schrafft, who, during the Civil War in 1861, encouraged sending jelly beans to soldiers for morale. Jelly beans found their way into advertising campaigns and hearts of candy enthusiasts over the years. As National Jelly Bean Day is celebrated on April 22, the vibrant array of flavors, whether traditional or gourmet, showcases the beloved treat's iconic shape and irresistible taste. With roots tracing back to Turkish Delight and the panning technique for Jordan almonds in the Middle East, jelly beans have become a cherished part of American culture. The history of National Jelly Bean Day remains a mystery, but the candy's connection to President Ronald Reagan adds a touch of sweetness. Reagan's profound love for jelly beans led to the creation of blueberry-flavored jelly beans for his inauguration in 1980. This unique candy even made its way to space during the Challenger shuttle mission in 1983, marking a delightful interstellar journey for jelly beans.